/ Food Trucks
Loyalty for food trucks

Turn passing customers

into fans who follow you

Diners switch their go-to spots more than ever. Perk puts your truck in their phone wallet and tells them where to find you next.

Perk food truck cashback card: earn 5% cashback on every order
The food truck retention challenge

A great meal doesn’t

guarantee a return visit.

Customers love the food, then you drive off. Without a way to stay in touch, the next meal goes to whoever is closest.

Diners switch favourites fast

45% of diners say their favourite restaurant changed in the last year, up from a third in 2025.

Source: Tillster, 2026 Phygital Index Report

Diners are watching their budgets

69% of diners say they have decreased or maintained their dining-out budgets because of economic conditions.

Source: Tillster, 2026 Phygital Index Report

Regulars slip away without contact

90% of local businesses using marketing tools kept their regulars in 2025, compared with only 38% of those that didn’t.

Source: Square, 2026 Local Economy Report

How Perk helps

A reason to find you

again.

Diners switching favourites

Reward every order

Every order moves customers closer to a reward, so your truck stays their favourite.

Tighter dining budgets

Offer real value

Send a coupon or offer to chosen customers by push notification when you want a busier service.

Losing touch between stops

Tell fans where you are

Send a push notification to all customers with today’s location, straight to the card in their wallet.

Why loyalty matters

Food trucks run on

loyal fans.

Regulars know what they like and come back for it. Giving them a reason to follow you turns a good spot into a busy one.

59%

of food and beverage regulars make the same order each time.

32%

of consumers often or always visit several local businesses in one outing.

Source: Square, 2026 Local Economy Report (2025 transaction data plus a survey of 994 US consumers)

The food truck visit rhythm

Every stop sets up

the next one.

Your customers can only come back if they know where you’ll be. Perk keeps your truck in their pocket between stops.

First order

The customer orders and saves your loyalty card.

Stamp collected

Every order adds a stamp they can see in their wallet.

Location alert

A push notification tells them where you’re parked next.

Next order

They find you again and move closer to their reward.

Ready-made programs

Pick the program that fits

how your truck works.

Perk supports several loyalty formats, so you can match the program to how your customers order and spend.

Valid until 2/12/26
Every 8th taco free
Current stamps 5
Total stamps 8
www.umiusperk.com

Stamp

Example: every 8th taco free

Best when customers order their favourite dish again and again.

Points 40
A free drink 1 point for every $1 spent
Reward at 50 pts
Points to go 10
www.umiusperk.com

Reward

Example: 50 points = a free drink

Best when order sizes vary, from a snack to a meal for the group.

Expiration 02.12.2026
First order, 30% off At our next stop
First visit discount 30% off
www.umiusperk.com

Coupon

Example: 30% off the first order

Send a one-off offer for a new spot or a slow service.

Balance $4.20
Earn 5% cashback on every order
Cashback 5%
Status Bronze
www.umiusperk.com

Cashback

Example: 5% back on every order

Return a percentage of each order as credit for the next visit.

The customer experience

Simple for your customers.

No app needed.

Here’s what a customer sees on their phone, from their first order to finding you again.

Friday, October 2 12:10
Diner Time now

Welcome to Diner Time. 5% cashback on every order.

Card saved

Wednesday, October 7 9:00
Diner Time now

We’re parked at Harbour Square today, 11 to 3.

Today’s spot

Thursday, October 15 12:35
Diner Time now

You earned $1.40 cashback on today’s order.

Cashback added

Thursday, October 29 5:00
Diner Time now

Find us at the Night Market this Saturday.

Weekend event

FAQ

Your food truck questions,

answered.

Still have a question? Email us at hello@umiusperk.com.

Do my customers need to download an app?

No. They save your card to Apple Wallet or Google Wallet in a couple of taps.

Can I tell customers where I’m parked?

Yes. Send a push notification to all customers or a chosen segment, and schedule it for the day and time you want.

How do I add stamps at the window?

Scan the customer’s card with the Perk scanner in any phone’s browser. Each team member can have their own login.

Should I use stamps or points?

Stamps work well when orders are similar. Points work better when order sizes vary, so bigger orders earn more.

Can I run more than one card?

Yes. You can run several cards for one business, for example a stamp card for regulars and a coupon for events.

How do I bring back customers who stopped coming?

Perk sorts customers by how recently and how often they visit. Choose the ones who have gone quiet and send them a targeted offer by push notification.